{"id":5730,"date":"2016-12-07T10:47:11","date_gmt":"2016-12-07T10:47:11","guid":{"rendered":"https:\/\/www.apen.es\/?p=5730"},"modified":"2025-03-04T11:38:56","modified_gmt":"2025-03-04T11:38:56","slug":"the-total-cost-of-printing-can-represent-up-to-15-of-your-companys-turnover","status":"publish","type":"post","link":"https:\/\/www.apen.es\/en\/blog\/el-total-del-coste-de-impresion-puede-llegar-a-representar-el-15-de-la-cifra-del-negocio-de-su-empresa\/","title":{"rendered":"Printing costs can represent up to 1.51% of your company's total business"},"content":{"rendered":"

We interviewed Iv\u00e1n Gonz\u00e1lez, commercial director of APEN<\/strong><\/a>\u2026
 <\/p>\n\n\n\n

If we want to install a printer in our company, what services does APEN offer?<\/h2>\n\n\n\n

 
In APEN<\/strong><\/a> We offer a complete company printing solution, with the aim of providing the customer with maximum cost savings with the printers or multifunction printers that best suit their printing needs.
We recommend a preliminary, no-obligation study to determine the best option. They don't just sell printers; they offer the best solution for your business. Once the study is complete, the client receives a detailed report on the printing volume and costs for each device and department, along with a corresponding improvement proposal.
APEN<\/strong><\/a> It focuses on printing habits and, if they can be improved, in order to communicate to the client the most cost-effective and suitable option for their business. Attached to the following report is a proposal with state-of-the-art equipment and a service of \u201cpay-per-use<\/a>\u201d where the savings are at least 30%<\/strong>.
It may seem unbelievable, but printing costs for businesses are very high; it is estimated that it can represent up to 1.51% of your company's turnover.
 <\/p>\n\n\n\n

If the company has a maintenance problem, what services does APEN offer?<\/h2>\n\n\n\n

 
APEN<\/strong> <\/a>It includes all repair and user support services, travel, parts, and replacements. What is called full guarantee<\/strong>. APEN<\/strong> <\/a>It handles all maintenance, such as providing a replacement printer while the original printer is being repaired, managing consumables, delivering toner before it runs out without having to request it, preventive maintenance, etc.
 <\/p>\n\n\n\n

Does this service come with a warranty?<\/h2>\n\n\n\n

 
The guarantee is always given APEN.<\/strong><\/a> It is common for the first year to be covered by the manufacturer, but afterwards there is no warranty, unless there is a pay-per-use contract from the distributor.
Contracts are usually for 3 or 5 years, with a possible annual warranty extension, depending on the condition of the machine and the costs of the equipment at that time.
 <\/p>\n\n\n\n

What are the advantages of the price per copy and what does the contract include?<\/h2>\n\n\n\n

 
The advantages are numerous. The first, and the one customers appreciate most, is the savings. For example, a toner cartridge for a traditional printer costs around \u20ac60 and yields an average of 2,000 prints, with a 5% coverage (the volume of toner\/ink it occupies on a sheet of paper). The final price per copy, without any additional services or machine warranty, is 3 cents per copy, whereas with a printer... price per copy format,<\/strong><\/a> You pay less than 1 cent for it. That is to say, with the format price per copy<\/strong><\/a>, You can save more than double what you would with a traditional printer.<\/strong>
For an average monthly print volume of 2,000 copies, which isn't anything extraordinary, they offer savings of \u20ac40 per month for a black and white printer. Multiply this by the number of printers in a company and consider whether color printing is used, as this is where the savings are most significant because the price of a color copy is six or seven times higher.
In addition to savings, APEN includes the installation and configuration of new equipment, all consumables and their management, parts and replacements, assistance in less than 4 hours for emergencies, loans of replacement equipment in case of breakdown, preventive maintenance, repairs and travel, user support and full warranty.
 <\/p>\n\n\n\n

Smart Office, the intelligent office: How many functions does it have and what are they?<\/h2>\n\n\n\n

 
Computers are doing more and more, and our businesses demand it. Before, we were happy with just printing, and if it could be fast, even better, but now we want more and better features.
Smart Office<\/strong><\/a> It is a technology that allows devices, in addition to their basic functions of printing, copying, scanning and faxing, to archive, search and manage from the same place and in digital format.
Companies can save up to one hour per day per employee and increase business productivity. It's difficult to quantify, but we generate more and more paperwork, and it's essential to be able to file it and find it quickly, whenever we need it.
For example, for companies that manage contracts, equipment warranties, work orders, and material deliveries, Smart Office offers many advantages.
 <\/p>\n\n\n\n

How do you determine which type of printer is best for each company?<\/h2>\n\n\n\n

 
That is determined by the print study that is carried out APEN<\/strong><\/a>, It's essential to spend time at the client's premises and study how they work. Most of the time, you have to change companies' printing habits, and that's the tricky part. People are used to having a printer right next to them and printing everything, even emails.
From APEN<\/strong><\/a> It is recommended to place departmental printers in common areas.,<\/strong> where people have to get up to retrieve their printouts. This offers several advantages: reducing the excessive number of printouts (which are often unnecessary), configuring user codes for privacy reasons, making printouts expire if they are not collected within a certain time, and reducing maintenance-related incidents.
It's not the same to have a robust, departmental team as it is to have four small printers where, when one thing isn't failing, another is. And of course, there's the cost per copy; we're talking about going from paying 3-4 cents per black and white copy on a traditional printer to paying less than 1 cent.
 <\/p>\n\n\n\n

How will billing be handled?<\/h2>\n\n\n\n

 
The customer only pays for what they print. APEN<\/strong> <\/a>has all customer equipment connected to its ERP system<\/strong>, Each month, they download the backup report and compare it to the previous month's. They issue an invoice for the difference; there are no errors, and you don't have to worry about anything. They take care of everything.
 <\/p>\n\n\n\n

Which printer or multifunction brands does APEN work with?<\/h2>\n\n\n\n

 
This is one of its competitive advantages, because They are a multi-brand company<\/strong>. APEN<\/strong> <\/a>They work with four leading manufacturers in the printing sector: Kyocera, OKI, Konica, and HP, but they aren't tied to any one of them. They always seek the best solution for the client, as each manufacturer has its strengths and weaknesses, and based on a thorough analysis, they decide which manufacturer or manufacturers to use. Kyocera offers very robust and durable equipment; OKI specializes in color laser printers and their equipment is competitively priced; Konica provides excellent print quality for the most demanding customers; and HP is making a strong impact on the photocopying market, leveraging its brand and highly reliable equipment.<\/p>","protected":false},"excerpt":{"rendered":"

We interviewed Iv\u00e1n Gonz\u00e1lez, commercial director of APEN\u2026 If we want to install a printer in our company, what services does APEN offer? At APEN\u2026<\/p>","protected":false},"author":4,"featured_media":5731,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","footnotes":""},"categories":[47,84],"tags":[89,113,112,111],"class_list":["post-5730","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-apen","category-impresoras","tag-impresion","tag-paga-por-lo-que-imprimes","tag-pago-por-uso","tag-precio-por-copia"],"acf":[],"yoast_head":"\nEl coste de impresi\u00f3n puede representar hasta el 1,5% del total del negocio de tu empresa - Apen Inform\u00e1tica<\/title>\n<meta name=\"description\" content=\"Entrevistamos a Iv\u00e1n Gonz\u00e1lez, director comercial de APEN\u2026  Si queremos poner una impresora en nuestra empresa, \u00bfQu\u00e9 servicios ofrece APEN?\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.apen.es\/en\/blog\/the-total-cost-of-printing-can-represent-up-to-15-of-your-companys-turnover\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"El coste de impresi\u00f3n puede representar hasta el 1,5% del total del negocio de tu empresa - Apen Inform\u00e1tica\" \/>\n<meta property=\"og:description\" content=\"Entrevistamos a Iv\u00e1n Gonz\u00e1lez, director comercial de APEN\u2026  Si queremos poner una impresora en nuestra empresa, \u00bfQu\u00e9 servicios ofrece APEN?\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.apen.es\/en\/blog\/the-total-cost-of-printing-can-represent-up-to-15-of-your-companys-turnover\/\" \/>\n<meta property=\"og:site_name\" content=\"Apen Inform\u00e1tica\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/apensolucions\" \/>\n<meta property=\"article:published_time\" content=\"2016-12-07T10:47:11+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-03-04T11:38:56+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.apen.es\/wp-content\/uploads\/2016\/12\/Entrevista-post.png\" \/>\n\t<meta property=\"og:image:width\" content=\"850\" \/>\n\t<meta property=\"og:image:height\" content=\"401\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"marqueting\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"marqueting\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"6 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.apen.es\\\/blog\\\/el-total-del-coste-de-impresion-puede-llegar-a-representar-el-15-de-la-cifra-del-negocio-de-su-empresa\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.apen.es\\\/blog\\\/el-total-del-coste-de-impresion-puede-llegar-a-representar-el-15-de-la-cifra-del-negocio-de-su-empresa\\\/\"},\"author\":{\"name\":\"marqueting\",\"@id\":\"https:\\\/\\\/www.apen.es\\\/#\\\/schema\\\/person\\\/627cea3460442d338764155dd31958c2\"},\"headline\":\"El coste de impresi\u00f3n puede representar hasta el 1,5% del total del negocio de tu empresa\",\"datePublished\":\"2016-12-07T10:47:11+00:00\",\"dateModified\":\"2025-03-04T11:38:56+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.apen.es\\\/blog\\\/el-total-del-coste-de-impresion-puede-llegar-a-representar-el-15-de-la-cifra-del-negocio-de-su-empresa\\\/\"},\"wordCount\":1268,\"publisher\":{\"@id\":\"https:\\\/\\\/www.apen.es\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.apen.es\\\/blog\\\/el-total-del-coste-de-impresion-puede-llegar-a-representar-el-15-de-la-cifra-del-negocio-de-su-empresa\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.apen.es\\\/wp-content\\\/uploads\\\/2016\\\/12\\\/Entrevista-post.png\",\"keywords\":[\"impresion\",\"paga por lo que imprimes\",\"pago por uso\",\"precio por copia\"],\"articleSection\":[\"Apen\",\"Impresoras\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.apen.es\\\/blog\\\/el-total-del-coste-de-impresion-puede-llegar-a-representar-el-15-de-la-cifra-del-negocio-de-su-empresa\\\/\",\"url\":\"https:\\\/\\\/www.apen.es\\\/blog\\\/el-total-del-coste-de-impresion-puede-llegar-a-representar-el-15-de-la-cifra-del-negocio-de-su-empresa\\\/\",\"name\":\"El coste de impresi\u00f3n puede representar hasta el 1,5% del total del negocio de tu empresa - Apen Inform\u00e1tica\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.apen.es\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.apen.es\\\/blog\\\/el-total-del-coste-de-impresion-puede-llegar-a-representar-el-15-de-la-cifra-del-negocio-de-su-empresa\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.apen.es\\\/blog\\\/el-total-del-coste-de-impresion-puede-llegar-a-representar-el-15-de-la-cifra-del-negocio-de-su-empresa\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.apen.es\\\/wp-content\\\/uploads\\\/2016\\\/12\\\/Entrevista-post.png\",\"datePublished\":\"2016-12-07T10:47:11+00:00\",\"dateModified\":\"2025-03-04T11:38:56+00:00\",\"description\":\"Entrevistamos a Iv\u00e1n Gonz\u00e1lez, director comercial de APEN\u2026  Si queremos poner una impresora en nuestra empresa, \u00bfQu\u00e9 servicios ofrece APEN?\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.apen.es\\\/blog\\\/el-total-del-coste-de-impresion-puede-llegar-a-representar-el-15-de-la-cifra-del-negocio-de-su-empresa\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.apen.es\\\/blog\\\/el-total-del-coste-de-impresion-puede-llegar-a-representar-el-15-de-la-cifra-del-negocio-de-su-empresa\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.apen.es\\\/blog\\\/el-total-del-coste-de-impresion-puede-llegar-a-representar-el-15-de-la-cifra-del-negocio-de-su-empresa\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.apen.es\\\/wp-content\\\/uploads\\\/2016\\\/12\\\/Entrevista-post.png\",\"contentUrl\":\"https:\\\/\\\/www.apen.es\\\/wp-content\\\/uploads\\\/2016\\\/12\\\/Entrevista-post.png\",\"width\":850,\"height\":401},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.apen.es\\\/blog\\\/el-total-del-coste-de-impresion-puede-llegar-a-representar-el-15-de-la-cifra-del-negocio-de-su-empresa\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\\\/\\\/www.apen.es\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"El coste de impresi\u00f3n puede representar hasta el 1,5% del total del negocio de tu empresa\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.apen.es\\\/#website\",\"url\":\"https:\\\/\\\/www.apen.es\\\/\",\"name\":\"Apen Inform\u00e1tica\",\"description\":\"Mantenimiento Inform\u00e1tico , Software de Gesti\u00f3n, Soluciones de impresi\u00f3n\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.apen.es\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.apen.es\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.apen.es\\\/#organization\",\"name\":\"Apen: Soluciones inform\u00e1ticas\",\"url\":\"https:\\\/\\\/www.apen.es\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.apen.es\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.apen.es\\\/wp-content\\\/uploads\\\/2022\\\/08\\\/logo-apenok-231x82-1.png\",\"contentUrl\":\"https:\\\/\\\/www.apen.es\\\/wp-content\\\/uploads\\\/2022\\\/08\\\/logo-apenok-231x82-1.png\",\"width\":231,\"height\":82,\"caption\":\"Apen: Soluciones inform\u00e1ticas\"},\"image\":{\"@id\":\"https:\\\/\\\/www.apen.es\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/apensolucions\",\"https:\\\/\\\/www.youtube.com\\\/user\\\/ApenCentreInformatic\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/1021771?trk=tyah&trkInfo=clickedVerticalcompanyclickedEntityId1021771idx2-1-2tarId1464195271196tasapenin\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.apen.es\\\/#\\\/schema\\\/person\\\/627cea3460442d338764155dd31958c2\",\"name\":\"marqueting\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/fa80be4db3ad9b3dd851d8272d342d92bf26d7d7e31e15c99432aaeefb8b1735?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/fa80be4db3ad9b3dd851d8272d342d92bf26d7d7e31e15c99432aaeefb8b1735?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/fa80be4db3ad9b3dd851d8272d342d92bf26d7d7e31e15c99432aaeefb8b1735?s=96&d=mm&r=g\",\"caption\":\"marqueting\"},\"url\":\"https:\\\/\\\/www.apen.es\\\/en\\\/blog\\\/author\\\/marqueting\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Printing costs can represent up to 1.51% of your company's total business - Apen Inform\u00e1tica","description":"We interviewed Iv\u00e1n Gonz\u00e1lez, commercial director of APEN\u2026 If we want to install a printer in our company, what services does APEN offer?","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.apen.es\/en\/blog\/the-total-cost-of-printing-can-represent-up-to-15-of-your-companys-turnover\/","og_locale":"en_US","og_type":"article","og_title":"El coste de impresi\u00f3n puede representar hasta el 1,5% del total del negocio de tu empresa - Apen Inform\u00e1tica","og_description":"Entrevistamos a Iv\u00e1n Gonz\u00e1lez, director comercial de APEN\u2026  Si queremos poner una impresora en nuestra empresa, \u00bfQu\u00e9 servicios ofrece APEN?","og_url":"https:\/\/www.apen.es\/en\/blog\/the-total-cost-of-printing-can-represent-up-to-15-of-your-companys-turnover\/","og_site_name":"Apen Inform\u00e1tica","article_publisher":"https:\/\/www.facebook.com\/apensolucions","article_published_time":"2016-12-07T10:47:11+00:00","article_modified_time":"2025-03-04T11:38:56+00:00","og_image":[{"width":850,"height":401,"url":"https:\/\/www.apen.es\/wp-content\/uploads\/2016\/12\/Entrevista-post.png","type":"image\/png"}],"author":"marqueting","twitter_card":"summary_large_image","twitter_misc":{"Written by":"marqueting","Est. reading time":"6 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.apen.es\/blog\/el-total-del-coste-de-impresion-puede-llegar-a-representar-el-15-de-la-cifra-del-negocio-de-su-empresa\/#article","isPartOf":{"@id":"https:\/\/www.apen.es\/blog\/el-total-del-coste-de-impresion-puede-llegar-a-representar-el-15-de-la-cifra-del-negocio-de-su-empresa\/"},"author":{"name":"marqueting","@id":"https:\/\/www.apen.es\/#\/schema\/person\/627cea3460442d338764155dd31958c2"},"headline":"El coste de impresi\u00f3n puede representar hasta el 1,5% del total del negocio de tu empresa","datePublished":"2016-12-07T10:47:11+00:00","dateModified":"2025-03-04T11:38:56+00:00","mainEntityOfPage":{"@id":"https:\/\/www.apen.es\/blog\/el-total-del-coste-de-impresion-puede-llegar-a-representar-el-15-de-la-cifra-del-negocio-de-su-empresa\/"},"wordCount":1268,"publisher":{"@id":"https:\/\/www.apen.es\/#organization"},"image":{"@id":"https:\/\/www.apen.es\/blog\/el-total-del-coste-de-impresion-puede-llegar-a-representar-el-15-de-la-cifra-del-negocio-de-su-empresa\/#primaryimage"},"thumbnailUrl":"https:\/\/www.apen.es\/wp-content\/uploads\/2016\/12\/Entrevista-post.png","keywords":["impresion","paga por lo que imprimes","pago por uso","precio por copia"],"articleSection":["Apen","Impresoras"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.apen.es\/blog\/el-total-del-coste-de-impresion-puede-llegar-a-representar-el-15-de-la-cifra-del-negocio-de-su-empresa\/","url":"https:\/\/www.apen.es\/blog\/el-total-del-coste-de-impresion-puede-llegar-a-representar-el-15-de-la-cifra-del-negocio-de-su-empresa\/","name":"Printing costs can represent up to 1.51% of your company's total business - Apen Inform\u00e1tica","isPartOf":{"@id":"https:\/\/www.apen.es\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.apen.es\/blog\/el-total-del-coste-de-impresion-puede-llegar-a-representar-el-15-de-la-cifra-del-negocio-de-su-empresa\/#primaryimage"},"image":{"@id":"https:\/\/www.apen.es\/blog\/el-total-del-coste-de-impresion-puede-llegar-a-representar-el-15-de-la-cifra-del-negocio-de-su-empresa\/#primaryimage"},"thumbnailUrl":"https:\/\/www.apen.es\/wp-content\/uploads\/2016\/12\/Entrevista-post.png","datePublished":"2016-12-07T10:47:11+00:00","dateModified":"2025-03-04T11:38:56+00:00","description":"We interviewed Iv\u00e1n Gonz\u00e1lez, commercial director of APEN\u2026 If we want to install a printer in our company, what services does APEN offer?","breadcrumb":{"@id":"https:\/\/www.apen.es\/blog\/el-total-del-coste-de-impresion-puede-llegar-a-representar-el-15-de-la-cifra-del-negocio-de-su-empresa\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.apen.es\/blog\/el-total-del-coste-de-impresion-puede-llegar-a-representar-el-15-de-la-cifra-del-negocio-de-su-empresa\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.apen.es\/blog\/el-total-del-coste-de-impresion-puede-llegar-a-representar-el-15-de-la-cifra-del-negocio-de-su-empresa\/#primaryimage","url":"https:\/\/www.apen.es\/wp-content\/uploads\/2016\/12\/Entrevista-post.png","contentUrl":"https:\/\/www.apen.es\/wp-content\/uploads\/2016\/12\/Entrevista-post.png","width":850,"height":401},{"@type":"BreadcrumbList","@id":"https:\/\/www.apen.es\/blog\/el-total-del-coste-de-impresion-puede-llegar-a-representar-el-15-de-la-cifra-del-negocio-de-su-empresa\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/www.apen.es\/"},{"@type":"ListItem","position":2,"name":"El coste de impresi\u00f3n puede representar hasta el 1,5% del total del negocio de tu empresa"}]},{"@type":"WebSite","@id":"https:\/\/www.apen.es\/#website","url":"https:\/\/www.apen.es\/","name":"Apen Inform\u00e1tica","description":"IT Maintenance, Management Software, Printing Solutions","publisher":{"@id":"https:\/\/www.apen.es\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.apen.es\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.apen.es\/#organization","name":"Apen: IT Solutions","url":"https:\/\/www.apen.es\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.apen.es\/#\/schema\/logo\/image\/","url":"https:\/\/www.apen.es\/wp-content\/uploads\/2022\/08\/logo-apenok-231x82-1.png","contentUrl":"https:\/\/www.apen.es\/wp-content\/uploads\/2022\/08\/logo-apenok-231x82-1.png","width":231,"height":82,"caption":"Apen: Soluciones inform\u00e1ticas"},"image":{"@id":"https:\/\/www.apen.es\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/apensolucions","https:\/\/www.youtube.com\/user\/ApenCentreInformatic","https:\/\/www.linkedin.com\/company\/1021771?trk=tyah&trkInfo=clickedVerticalcompanyclickedEntityId1021771idx2-1-2tarId1464195271196tasapenin"]},{"@type":"Person","@id":"https:\/\/www.apen.es\/#\/schema\/person\/627cea3460442d338764155dd31958c2","name":"marketing","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/fa80be4db3ad9b3dd851d8272d342d92bf26d7d7e31e15c99432aaeefb8b1735?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/fa80be4db3ad9b3dd851d8272d342d92bf26d7d7e31e15c99432aaeefb8b1735?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/fa80be4db3ad9b3dd851d8272d342d92bf26d7d7e31e15c99432aaeefb8b1735?s=96&d=mm&r=g","caption":"marqueting"},"url":"https:\/\/www.apen.es\/en\/blog\/author\/marqueting\/"}]}},"taxonomy_info":{"category":[{"value":47,"label":"Apen"},{"value":84,"label":"Impresoras"}],"post_tag":[{"value":89,"label":"impresion"},{"value":113,"label":"paga por lo que imprimes"},{"value":112,"label":"pago por uso"},{"value":111,"label":"precio por copia"}]},"featured_image_src_large":["https:\/\/www.apen.es\/wp-content\/uploads\/2016\/12\/Entrevista-post.png",850,401,false],"author_info":{"display_name":"marqueting","author_link":"https:\/\/www.apen.es\/en\/blog\/author\/marqueting\/"},"comment_info":0,"category_info":[{"term_id":47,"name":"Apen","slug":"apen","term_group":0,"term_taxonomy_id":47,"taxonomy":"category","description":"","parent":0,"count":256,"filter":"raw","term_order":"0","cat_ID":47,"category_count":256,"category_description":"","cat_name":"Apen","category_nicename":"apen","category_parent":0},{"term_id":84,"name":"Impresoras","slug":"impresoras","term_group":0,"term_taxonomy_id":84,"taxonomy":"category","description":"","parent":0,"count":16,"filter":"raw","term_order":"0","cat_ID":84,"category_count":16,"category_description":"","cat_name":"Impresoras","category_nicename":"impresoras","category_parent":0}],"tag_info":[{"term_id":89,"name":"impresion","slug":"impresion","term_group":0,"term_taxonomy_id":89,"taxonomy":"post_tag","description":"","parent":0,"count":9,"filter":"raw","term_order":"0"},{"term_id":113,"name":"paga por lo que imprimes","slug":"paga-por-lo-que-imprimes","term_group":0,"term_taxonomy_id":113,"taxonomy":"post_tag","description":"","parent":0,"count":3,"filter":"raw","term_order":"0"},{"term_id":112,"name":"pago por uso","slug":"pago-por-uso","term_group":0,"term_taxonomy_id":112,"taxonomy":"post_tag","description":"","parent":0,"count":3,"filter":"raw","term_order":"0"},{"term_id":111,"name":"precio por copia","slug":"precio-por-copia","term_group":0,"term_taxonomy_id":111,"taxonomy":"post_tag","description":"","parent":0,"count":5,"filter":"raw","term_order":"0"}],"_links":{"self":[{"href":"https:\/\/www.apen.es\/en\/wp-json\/wp\/v2\/posts\/5730","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.apen.es\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.apen.es\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.apen.es\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.apen.es\/en\/wp-json\/wp\/v2\/comments?post=5730"}],"version-history":[{"count":1,"href":"https:\/\/www.apen.es\/en\/wp-json\/wp\/v2\/posts\/5730\/revisions"}],"predecessor-version":[{"id":54163,"href":"https:\/\/www.apen.es\/en\/wp-json\/wp\/v2\/posts\/5730\/revisions\/54163"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.apen.es\/en\/wp-json\/wp\/v2\/media\/5731"}],"wp:attachment":[{"href":"https:\/\/www.apen.es\/en\/wp-json\/wp\/v2\/media?parent=5730"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.apen.es\/en\/wp-json\/wp\/v2\/categories?post=5730"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.apen.es\/en\/wp-json\/wp\/v2\/tags?post=5730"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}