HP buys Samsung's printing business

We are immersed in a constant evolution in the business of impression And that leads companies to make major decisions in order to improve their results.
 

For how much?

 
The most significant development in recent weeks has been the purchase of the business of impression from Samsung by HP. After several days of rumors and much speculation, an agreement to purchase the business was finally reached a few weeks ago. impression from Samsung for a total of 935 million euros.
 

The reasons…

 
This investment will undoubtedly allow HP grow in the hardware business and further strengthen its product portfolio in the segment of impression laser.
From their press release, we can draw the conclusion that it's a case of adapt or die… as the firm is currently undergoing a profound restructuring process. The poor results achieved by HP, The fact that revenues decreased by 141% during the last quarter has led the company to launch a restructuring plan that is expected to be completed before the end of the year.
 

The timing…

 
The expected timeframe for completing the purchase is twelve months, and it represents the largest acquisition of HP Since separating from Hewlett Packard Enterprise at the end of 2015, two companies emerged from this split: HP, which encompasses the personal computer and printer businesses (the majority of the company's business for over 30 years), and Hewlett-Packard Enterprise, which focuses on technology solutions and services for businesses. Dion Weisler, president and CEO of HP:
 

«When we became an independent company, just 10 months ago, it allowed us to become agile and focus on accelerating growth and reinventing our industries.”

 
It should be noted that, as part of the agreement, Samsung has committed to investing between 90 and 270 million euros in the business of impression of HP and undertakes that HP will be your printer supplier.
In Apen We are clearly betting on companies like HP in order to offer our customers the quality of one of the largest manufacturers in impression cost per copy of the present and future for SMEs.